Beharry Group of Companies, through its KFC Guyana brand, has partnered with the Guyana Mixed Martial Arts Federation (GMMAF), which currently has two athletes attending the International Mixed Martial Arts Federation (IMMAF) World Championship in Abu Dhabi for the first time.
At a presentation ceremony held at the National Racquet Centre, Woolford Avenue, on Friday, GMMAF President Gavin Singh thanked the company for its contribution, which was pivotal in ensuring the team’s participation.
“It’s a challenge financially to get athletes to participate in the championships, this is our first time and we look forward to their continued support.”
Singh indicated they are hopeful for a long-term partnership with the company.
He further thanked the executive of the IMMAF for their invaluable assistance and guidance which ensured Guyana’s maiden appearance at the prestigious event, adding that participation was a major accomplishment and achievement for the federation, which has only received international accreditation 18 months prior.
The sponsorship by KFC Guyana was pitted at G$1,500,000.
Marketing Officer of Beharry Restaurant Holdings Pamela Manasseh stated, “KFC was pleased to sponsor the local federation in their first championship”, adding that the entity has a storied history of supporting athletes and talents in local and overseas competition.
She further wished the association continued success while reaffirming the company’s commitment to the development of the sport.
Also, Vice-President of Marketing for the GMMAF Sherwin Sandy praised the company for its contribution, noting, “Thank you to all our sponsors for the event, but a big thank you to Beharry Restaurant Holdings.”
Corwin D’Anjou and Ijaz Cave became the first two Guyanese to compete at the IMMAF Amateur World Championship in Abu Dhabi. They both however, suffered first round exits.
