Beharry Automotive/Toyota aligns with GMR&SC Starlet Cup for 2024

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Press Release from the Guyana Motor Racing and Sports Club

Beharry Automotive Limited has proudly announced its collaboration with the Toyota brand as the official title sponsor of the GMR&SC Starlet Cup Championship 2024.

This partnership signifies a significant triumph for the Toyota brand, operating under the reputable Beharry Automotive dealership.

The championship exclusively features Toyota Starlet cars, fondly referred to as the ‘pocket rockets’, and is set to showcase some of the fastest drivers in Guyana.

The GMR&SC Starlet Cup Championship 2024 promises an exhilarating display of speed, skill, and adrenaline-fueled competition.

With a line-up comprising solely of Toyota Starlet cars, renowned for their agility and performance, the championship has earned a reputation for delivering nail-biting races and thrilling on-track battles.

The drivers within this group are not just racers; they are fearless warriors of the track.

The Starlet Cup is usually fiercely competitive

Known for their exceptional skills, bold personalities and unwavering confidence, they embody the spirit of motorsport.

With a penchant for pushing their cars to the limit, these drivers embrace the motto “Boost run things” as they strive for victory on the race track.

“We here at Beharry Automotive Limited are thrilled to announce our sponsorship of the Toyota Starlet Cup this year. An exciting event full of rich history, local talent and high performance racing- a true testament of what Toyota is known for in motorsports,” Gabriel Beharry, BAL Marketing Manager, said.

“In Guyana, where the love for motorsports runs deep, we at Beharry Automotive Limited are committed to fostering its growth and development. As a Toyota dealer, we’re dedicated to fueling the passion for racing by supporting events like the Toyota Starlet Cup and investing in the infrastructure needed to elevate the sport to new heights.”

Gabriel Beharry (right), BAL Marketing Manager, presents the sponsorship to Cheryl Gonsalves of the Guyana Motor Racing and Sports Club

The Starlet Cup Championship 2024 represents an exciting opportunity for Beharry Automotive Limited and the Toyota brand to showcase their dedication to motorsport and support the local racing community.

With the championship set to captivate audiences with its thrilling races and high-stakes competition, all eyes will be on the track as drivers vie for supremacy behind their Toyota Starlet pocket rockets.

“We are thrilled to have Beharry Automotive Limited and the Toyota brand on board as the official title sponsors of the GMR&SC Starlet Cup Championship 2024,” Luis Kumar, GMR&SC Executive, said.

“Their support adds great brand value to the championship and underscores the significance of this event within the motorsport community. We look forward to an exciting season of racing.”

As the countdown to the championship begins, fans and enthusiasts alike can anticipate an action-packed season.

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